Ag lending is rapidly evolving, requiring bank leaders to think differently in order to remain competitive as economic shifts, changing borrower expectations, technology advancements, liquidity pressures, and the needs of the next generation of rural borrowers reshape the market. In this live webinar, renowned agricultural economists Dr. Dave Kohl and Farmer Mac’s head of Farm & Ranch Jackson Takach will share their insights on the economic outlook of rural America and the shifting competitive landscape, providing expertise that will help lenders:
Our acclaimed economists will also be available to answer questions and engage with the audience, so be sure to attend this session live.
Winning banks will be the ones prepared to deliver the speed, ease, and flexibility rural customers increasingly expect. Don’t miss this opportunity to learn from two of agriculture’s leading economic voices how your institution can stay ahead of the competition, strengthen borrower relationships, and remain a go-to lender in your rural community.
Dr. Dave Kohl, professor emeritus, Agricultural and Applied Economics, Virginia Tech, has keen insight into the agriculture industry gained through extensive travel, research, and involvement in ag businesses. He has traveled over 10 million miles, conducted more than 7,000 presentations, and published more than 2,500 articles.
Jackson Takach, Chief Economist & Vice President – Head of Farm & Ranch, leads the Farm & Ranch team, overseeing day-to-day operations, program strategy, and growth, as well as industry analysis and thought leadership on agricultural markets and rural economic conditions, quantitative business data analytics and modeling, and strategic lending partnership development and activation.